How do I use Google Trends for SEO?

How do I use Google Trends for SEO?-Tell us some great ways to use search engine trends to improve your site? Search engine research trends are considered a powerful and underutilized tool in Google’s toolkit. Learn the basics about google trends plus twelve techniques to use for search engine optimization. Google Trends is a valuable tool for any marketing professional. Use it to gain your competitive edge not to ‘discover trends’ when they do not exist. Learn more about using the tool below.

How do I use Google Trends for SEO?

Google Trends for SEO

Google Trends

Google Trends is a tool that records every change that occurs over time and shows it to us in the form of a graph. This tool also tells us which keywords have been searched by the people how many times and from which location. This helps us to know whether we will benefit from using that keyword or not. In this way, it is a very unique tool that also tells the change over time.

what is SEO

What is Google Trends?

Yes, you got it right! When people like something more, then that thing is said to be trending at that time. And it varies with time.
There are some keywords whose importance decreases over time and the traffic on it also becomes negligible. So we can also compare keywords with Google Trends, which keyword is better. Along with this, it also becomes clear that using which keyword the traffic will remain in the post. Writing a post does not mean that it is written and then left forever. We should keep updating it with time and try to implement it in whatever keyword trend at that time if it is relevant.
Google Trends records searches every hour. And tells how much the search of the keyword has decreased and how much has increased. When you see Google Trends, it will show you the performance of a keyword in the desired time period.


As the name suggests, Google Trends is a service launched by the Google platform. It was first started by Google in the name of Google Insights for Search on 5 August 2008. 27 December 2012 Google changed Google Insights to Google trends. Google Trends tells us the complete information about the search keywords in Google category wise. In this way, people associated with every niche can easily find out the trend of their target keyword.

Find related keywords

First of all, you should understand that the keywords you extract in paid tools or find out the competitor keywords also show us all the data on the basis of trend, search volume, and competition.
Google Trends will give complete information of any keyword from 2004 to just one hour ago. It shows all the information through a graph. You enter your target keyword in the search query box. Select the country of which you want to check the keyword trends. In this, you have to take the Time-Period that from when you want to see the trend in the form of a graph.

Next in this, you select the category of the keyword. After that web search i.e. Image, News, Shopping, YouTube, select the platform of which you want to see the result. It will show you its ups and downs in the graph as a result in that particular time period. Along with this, it will also show you related topics and related queries.

Apart from this, Google Trends gives another feature so that you can compare 2 or more keywords and show them in the graph together. The graph will be the same, all the keywords will have different lines. And also the color of the line of each keyword will be different. So in this way you can know the complete history of any keyword.

Advantages of Google Trends Tool

This tool benefits every blogger and website owner in many ways. The purpose of creating a blog or website is to make it accessible to more people. Because where there are people, the popularity of the blog will increase. Along with this, the revenue will also increase. So let us know what are the benefits of Google Trends which are important for all bloggers.

You can compare keywords with Google Trends. With this, you can choose the best keyword for your business or blog. In this, you can see that out of different keywords of the same topic, which keyword has been searched the most. And at the same time, by looking at its past trends, it will also be known that among these before and now, the fluctuation is the highest.

Target by location

There are people in every corner of the world whose preferences are different according to their location. If you want, you can easily know their interest in this tool. Suppose you want to bring traffic from US, UK, then you have to know what is going on in trending people there.

Then you can choose the best keyword, which the people there search the most. Now you can write a post with high-quality content based on the keyword. If you specialize in Search Engine Optimization, then you can bring heavy traffic from there to your blog.

Get more advanced with specific search options

This tool tracks real-time data according to time, which is very beneficial for your business. This shows what is being liked today.

Google Hot Trends

It also benefits from the Google Trends tool that it helps in writing the best and high-quality content. From here, using the best keywords, you can write high-quality content on the topic you like among the people. And when the content is of high quality then traffic will definitely come.

Friends, this tool is the solution to every problem of our keyword research. There are countless benefits of using it. Which helps in increasing the popularity of the blog and website. It may take time to get used to and get to know things in the beginning. But if you become a master in it, then you will become even stronger in SEO.


Friends, how did you like this post-Google Trends? I hope that you must have liked this post. Now you must have also understood that how the Google trends tool works. Along with this, they must also have understood that what are the benefits to us.

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